Shade zone and the outdoors

Hotels are getting more creative and reshaping outdoor areas into income generators by offering a range of experiences where guests can enjoy the outdoors. Rooftops, which previously were confined  to lounges and bars providing a twin-dimensional high-altitude, high-end experience with top views of the surrounding areas have now evolved in exciting new directions with roof top pools, reception and cocktail  spaces and even cinema ‘under-the-night-sky’ shows. In city hotels, especially vertical builds, every square metre of unused open spaces is an opportunity for hoteliers to find unique ways to allow guests enjoy the surrounding outdoors and to get some fresh air.

Do you find your restaurant sometimes needs an extra area to accommodate a lunch time or evening rush, yet you don’t have the budget to extend your dining area? An outdoor area, offering shade and shelter all year round, whatever the weather - will not only improve the look of the area, but also adds a lively and enjoyable dimension to dining in open air, encouraging a good appetite and an appreciation for the slower pace of life.

There are many canopy options which would suit a restaurant from the more traditional canopy or awning to provide uninterrupted shade and shelter from your interior-to-your-exterior space, to a free-standing canopy which can be placed away from a building, or adjacent to one which cannot support a wall mounted structure. Tensile fabric structures are also popular options, providing a colourful shelter which is waterproof and creates a stunning architectural feature to your outdoor area. A retractable lateral arm awning – be it hand cranked or motorised, is the ideal shading solution for decks and patios.

Adding an outdoor area to your establishment is the best way to increase the amount of customers spending their time and money on your premises. An outdoor area on a restaurant, poolside bar, street café or club is one of the first things that potential customers see. By adding high quality comfortable furniture including tables/chairs that are capable of resisting the elements (sun/rain), a weather-proof canopy or awning or large parasols, you are most definitely one step ahead of your competitors, whilst at the same time, increasing your restaurant space on a budget.  Outdoor dining doesn’t have to include picturesque views. Instead, it can offer solace from a busy life.  

Getting fresh air at city hotels used to be challenging but not anymore. Beyond lounges and bars, rooftops continue to evolve in intriguing new directions. Every inch is precious in an urban hotel, so hoteliers should carefully consider the best use of any available rooftop space. For hotels with a larger footprint – generally those away from urban hubs – a garden can be more than just a pretty collection of flowers. Hoteliers can get creative by utilizing the space for dining, meetings, and weddings, generating extra revenue for the hotel, and providing a unique space where guests can enjoy the surrounding outdoors. Ultimately, every hotelier can find unique ways to make the most of a hotel’s outdoor spaces. Whether it’s putting a lounge on a rooftop or creating a garden for escaping the rest of the world, guests will appreciate an opportunity to be outside and to get some fresh air.

HSL

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